10 Best Eyebrow Gels 2025 in the United States

The NYX PROFESSIONAL MAKEUP The Brow Glue is an eyebrow gel designed for those seeking a strong and long-lasting hold for their brow hairs. With up to 16 hours of extreme hold, this clear gel effectively styles and keeps your brows in place.

One of its standout features is that it is non-sticky and transparent, ensuring a natural finish without any flakiness. This makes it suitable for creating various brow looks without compromising comfort or appearance. The fact that it is cruelty-free and PETA-certified will appeal to ethically-conscious consumers.

The gel's formula promises a natural look and is easy to apply, though it does not offer tint, which might be a drawback for those looking to add color to their brows. Additionally, some users might prefer a tinted option for an all-in-one solution. The compact size of the product makes it convenient for travel and on-the-go touch-ups. This eyebrow gel is ideal for individuals who prioritize long-lasting hold and a natural look without the need for additional color. However, those seeking tinted options might need to look elsewhere.

The e.l.f. Wow Brow Gel is designed to give you full, voluminous brows with a buildable, fiber-infused formula. It offers a good balance of hold and tint, suitable for users looking to enhance their natural brows without turning to extreme measures. The wax-gel hybrid formula helps lock brow hairs in place, ensuring they stay put throughout the day.

The gel can be used alone or as a top coat over brow powder or pencil, adding versatility to your brow routine. The brush is designed for easy application, following the natural arch of your brows with upward strokes for a polished look. One key strength of this product is its vegan and cruelty-free formulation, making it a great choice for ethically conscious consumers.

However, with only 0.12 ounces of product, it may run out quickly with regular use. While the longevity of hold is generally good, some users may find that it requires touch-ups depending on their skin type and daily activities. Available in five shades, it caters to a variety of hair colors, but some may find the color range limiting. This brow gel is a solid choice for anyone wanting fuller, well-groomed brows without breaking the bank.

The Maybelline Superfluff Volumizing Brow Mousse in Medium Brown offers a soft, full look for your eyebrows with a formula that aims to provide all-day hold. One of its standout features is its fluff brush, designed to evenly coat and fluff each brow hair, creating a natural and voluminous appearance. The gel formula is lightweight and buildable, allowing you to achieve the desired level of fullness without feeling heavy or stiff. Additionally, it's resistant to flaking, so you don't have to worry about your brows losing their shape throughout the day.

This product is available in six natural shades, giving you options to match your hair color and desired brow intensity. However, some users might find that the hold is not as strong as other brow gels, particularly for those with very unruly or sparse brows. The product's longevity is generally good, but in very humid conditions, it might not last as long as expected.

The tint provides a natural look, but if you prefer a more dramatic or bold look, you might find it a bit subtle. The liquid formula is easy to apply, but there can be a learning curve to avoid over-application. In summary, this brow gel is a good choice for those seeking a natural, soft, and full brow look with decent hold and tint, but it might not be ideal for those needing maximum hold or a very bold appearance.