10 Best Eyebrow Gels 2025 in the United States

The e.l.f. Wow Brow Gel is designed to give you full, voluminous brows with a buildable, fiber-infused formula. It offers a good balance of hold and tint, suitable for users looking to enhance their natural brows without turning to extreme measures. The wax-gel hybrid formula helps lock brow hairs in place, ensuring they stay put throughout the day.

The gel can be used alone or as a top coat over brow powder or pencil, adding versatility to your brow routine. The brush is designed for easy application, following the natural arch of your brows with upward strokes for a polished look. One key strength of this product is its vegan and cruelty-free formulation, making it a great choice for ethically conscious consumers.

However, with only 0.12 ounces of product, it may run out quickly with regular use. While the longevity of hold is generally good, some users may find that it requires touch-ups depending on their skin type and daily activities. Available in five shades, it caters to a variety of hair colors, but some may find the color range limiting. This brow gel is a solid choice for anyone wanting fuller, well-groomed brows without breaking the bank.

The NYX PROFESSIONAL MAKEUP The Brow Glue is an eyebrow gel designed for those seeking a strong and long-lasting hold for their brow hairs. With up to 16 hours of extreme hold, this clear gel effectively styles and keeps your brows in place.

One of its standout features is that it is non-sticky and transparent, ensuring a natural finish without any flakiness. This makes it suitable for creating various brow looks without compromising comfort or appearance. The fact that it is cruelty-free and PETA-certified will appeal to ethically-conscious consumers.

The gel's formula promises a natural look and is easy to apply, though it does not offer tint, which might be a drawback for those looking to add color to their brows. Additionally, some users might prefer a tinted option for an all-in-one solution. The compact size of the product makes it convenient for travel and on-the-go touch-ups. This eyebrow gel is ideal for individuals who prioritize long-lasting hold and a natural look without the need for additional color. However, those seeking tinted options might need to look elsewhere.

NYX PROFESSIONAL MAKEUP Tinted Eyebrow Mascara in Brunette promises to tame, tint, fill, and set eyebrows efficiently in one step. One of its standout features is the tinted formula that adds depth to the brows without leaving any residue or making them feel stiff. This can be particularly beneficial for those looking for a natural look with a slight tint of color. The product can be used alone or over other brow products like powders or pencils, offering versatility based on personal preference.

Another notable aspect is its cruelty-free certification, making it an attractive option for ethically-conscious consumers. The mascara has a matte finish, which can help in achieving a subtle, polished look. The brush type is designed for easy application, ensuring that the product is evenly distributed across the brows without clumping.

However, some users might find the hold to be less strong compared to other eyebrow gels, particularly if they have very thick or unruly brows. Longevity could also vary, with the tint potentially fading over a long day. The product is best suited for individuals looking for an easy-to-use, cruelty-free brow mascara that provides a natural tint and moderate hold.