10 Best Hair Toners 2025 in the United States

The L'Oreal Paris Le Color Gloss One Step In-Shower Toning Hair Gloss in Smoky Bronde is designed to enhance hair color and tone while neutralizing brassiness. It boosts shine and deeply conditions hair. A significant advantage of this product is its easy application - no mixing or gloves are needed, and it only takes up to 15 minutes. It lasts for around 10 days and offers up to three applications per tube, making it quite convenient for regular use.

Additionally, the formula is vegan and free from harmful chemicals like ammonia, parabens, phthalates, sulfates, and mineral oils, which makes it gentle on hair and suitable for frequent use. The inclusion of coconut oil helps in conditioning the hair, keeping it shiny and healthy.

However, the longevity of the toner might be a drawback for some, as it only lasts about 10 days, requiring weekly reapplication to maintain the desired tone and shine. Additionally, the product is aimed at those with highlighted hair, so it may not be as effective for all hair types. This product is ideal for individuals seeking a simple, in-shower solution to tone and condition highlighted hair without harsh chemicals.

The L'Oreal Paris Le Color Gloss One Step Toning Gloss is designed for those looking to enhance and refresh their white and gray hair tones with minimal commitment. The toner color, Silver Slate, is intended to last around 10 days, making it suitable for short-term color adjustments.

One of its strengths is the formulation, which includes a deep conditioning treatment with coconut oil. This makes it a great option for those looking to improve hair shine and health without the use of harsh chemicals, as it is free of ammonia, parabens, sulfates, and other damaging substances. Additionally, being vegan and keratin safe is a plus for users who are mindful of ingredient integrity and ethical considerations.

The application process is straightforward, requiring no mixing or gloves, and the product can be used up to three times per tube, which adds to its convenience and cost-effectiveness. However, there are limitations. While it conditions and adds shine, it does not lift, cover, or lighten gray hair, which may be a drawback for users seeking more dramatic changes. The longevity of the toner is relatively short, with color fading within 10 days, which means frequent reapplication is necessary to maintain the desired look. This product is best suited for those who want a quick, easy-to-use solution to maintain and enhance their gray hair without long-term commitment or damage.

Clairol Professional Shimmer Lights Purple Shampoo is designed to neutralize brassiness and yellow tones in blonde, silver, gray, and highlighted hair. It excels in tone adjustment, effectively brightening and refreshing faded highlights and ash-toned hair, making it suitable for various hair colors. The formulation as a liquid shampoo is easy to apply and integrates well into a regular hair washing routine.

The product is known for leaving hair shiny and free of residue, which is a significant advantage for those looking to maintain a clean, polished look without build-up. Additionally, its ability to remove the dull yellow in silver hair is noteworthy, providing a refreshed and revitalized appearance. It comes in a practical 8 fl. oz bottle, which is a convenient size for regular use and travel.

The longevity of its effects might require frequent usage to maintain the desired results, especially for those with highly processed or frequently colored hair. Individuals with very sensitive scalps should be cautious, as some users may experience dryness or irritation. The shampoo is scented as labeled, which could be a positive or negative depending on personal fragrance preferences. Clairol Professional Shimmer Lights Purple Shampoo is a strong contender for adults seeking to maintain vibrant, brass-free blonde, silver, or highlighted hair, but regular use and personal sensitivity to ingredients should be considered.