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10 Best Marketing Textbooks 2024 in the US

#1

Winner

Real Estat

Urban Land Institute

Real Estate Market Analysis: Trends, Methods, and Information Sources, Third Edition

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#2
The 1-Page

The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand Out From The Crowd (Lean Marketing Series)

#3
ISE Market

ISE Marketing Management (ISE HED IRWIN MARKETING)

#4
Using Beha

Kogan Page

Using Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses

#5
Marketing

Pearson

Marketing Research

#6
Digital Ma

Kogan Page

Digital Marketing Strategy: An Integrated Approach to Online Marketing

#7
Strategic

Cerebellum Press

Strategic Marketing Management - The Framework, 10th Edition

#8
Marketing

Pearson

Marketing for Hospitality and Tourism

#9
BASIC MARK

McGraw-Hill Education

BASIC MARKETING: A Marketing Strategy Planning Approach

#10
Foundation

Cengage Learning

Foundations of Marketing (MindTap Course List)

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